Privacy Policy

Your privacy is important to us. This policy covers how Swiss AMF AG (“SAMF”) treats personal information that SAMF collects and receives. Personal information is information about you that is personally identifiable like your name, address, email address, financial information, or phone number, and that is not otherwise publicly available.

This policy does not apply to the practices of companies that SAMF does not own or control, or to people that SAMF does not employ or manage. 

SAMF collects personal information when you register with SAMF, when you use SAMF services, when you visit SAMF pages or the pages of certain SAMF partners, and when you enter your information on forms on our website. SAMF may combine information about you that we have with information we obtain from business partners or other companies.

SHARING YOUR PERSONAL INFORMATION WITH THIRD PARTIES.  When you register on our website as an investor in order to receive information on investment opportunities, SAMF may share the information provided with third parties who may then contact you about investment opportunities. Such information may include, but is not limited to your name, address, telephone number, location, fax number, email address, nationality, residence country, comments you made to us in our online forms or otherwise and the types of investments you are interested in. For example, when you register on our Website as an investor or to join our investment club, as applicable, we may provide your information to third parties brokers who may then contact you about investment opportunities. 

When you register using our forms, we ask for information that may include your name, email address, birth date, gender, ZIP code, occupation, financial information, industry, personal interests, and other information. For some services we might also ask for your address and information about your assets. When you register with SAMF, you are not anonymous to us.

SAMF may automatically receive and records information from your computer and browser, including your IP address, SAMF cookie information, software and hardware attributes, and the page you request.

SAMF uses information for the following general purposes: to customize the advertising and content you see, fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients.

SAMF does not rent, sell, or share personal information about you with other people or non-affiliated companies except to provide products or services you've requested, when we have your permission, or under the following circumstances:

We may provide the information to trusted partners or associates who work on behalf of, in cooperation with, or with SAMF. These companies or individuals may use your personal information to help SAMF communicate with you about offers and information from SAMF and our marketing partners, including but not limited to information on SAMF’s client companies in the process of going public or who are already public. You may be contacted by a stockbroker or other financial industry rep to give you information on newly public client companies of SAMF and to help facilitate transactions in the securities should you so desire. However, these companies do not have any independent permission to share your information.

We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.

We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of SAMF's terms of use, or as otherwise required by law.

We transfer information about you if SAMF is acquired by or merged with another company.

SAMF may display targeted advertisements based on personal information. Advertisers (including ad serving companies) may assume that people who interact with, view, or click targeted ads meet the targeting criteria—for example, men of a certain age range from a particular geographic area.

SAMF does not provide any personal information to the advertiser when you interact with or view a targeted ad. However, by interacting with or viewing an ad you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the ad.

SAMF advertisers may include financial service providers (such as banks, insurance agents, stock brokers and mortgage lenders) and non-financial companies (such as stores, airlines, and software companies).

SAMF may set and access SAMF cookies on your computer.

New categories of marketing communications might be added to the Marketing Preferences page from time to time. Users who visit this page can opt out of receiving future marketing communications from these new categories or they can unsubscribe by following instructions contained in the messages they receive.

We reserve the right to send you certain communications relating to the SAMF service or products or SAMF news releases, or other information about new developments and the SAMF Newsletter, that are considered part of your account, and will always offer you the opportunity to opt out of receiving them.

We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs, such as companies, stockbrokers, or investor relations personnel, in an effort to bring you the information for which you have subscribed.

We have physical, electronic, and procedural safeguards that comply with federal regulations to protect personal information about you.

SAMF may update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your SAMF account or by placing a prominent notice on our Website.

If you have questions or suggestions, please email us at info(at) or you can contact us at:

Swiss AMF AG
Customer Care - Privacy Policy Issues
Bahnhofstrasse 21
6300 Zug